As part of our ongoing roll-out of Vodafone signage across Australia, we recently project managed, manufactured and Installed the signage at the Brisbane Business Centre located in Geebung, QLD.
The site required a comprehensive make-over of the external facades, as well as the standard internal corporate branding.
A site audit provided the opportunity to discuss design improvements to streamline the visual presentation of the awning.
Expansive areas of external walls were clad with large ACM panels, minimising joins and fixings.
The long front awning section was clad with grooved and folded ACM, to create a very neat, straight edged eye-line to what was originally an uneven line.
Large acrylic panels went into the front pylon, and 3D fabricated LED illuminated Vodafone logo and text, was placed on a key front corner of the building, these signs create a big impact on passing motorists. The benefit is that many people travel the same route repeatedly, such as with their commute to work each day. This means that they’ll see Vodafone regularly, which makes it more likely to stick in their minds.
Internally there were large graphic applications, illuminated branding signs and safety vision strips to glazing.
The overall makeover the building was a stunning success bringing brand awareness and raising brand visibility for the site to a whole new level.
Successful Brands deliver high consistency